Competitors
Three surfaces, one comparison
Competitors
3 brands / 420 keywords / 240 prompts
Set reviewed: Jul
Share of voice by surface
The gap between classic search and AI answers is the strategic point: first where engines list, fourth where they answer.
Meridian Wellness
Vitalis
PureForm
NutraNorth
| Metric | Current | Collection | Refresh | Source |
|---|---|---|---|---|
| Organic share of voice | 31% | Semi | Weekly | Rank tracker |
| Answer-surface ownership vs competitors | 24% | Semi | Weekly | SERP feature tracking |
| AI answer share of voice | 18% | Semi | Weekly | Prompt monitoring |
| Competitor citation share in AI answers | 31.6% | Semi | Weekly | Prompt monitoring |
| Keyword gap / overlap | 1,204 | Semi | Monthly | Rank tracker |
| Competitor set definition | 3 brands | Manual | Quarterly | Agreed with client |
Competitor traffic and revenue are not reported — third-party estimates for those are modelled, frequently wrong in niche categories, and unsuitable for a target.